India celebrates the first day of the five-day important traditional festival lighting festival, people are used to buy precious items such as gold products on this day, believing that this will bring good luck. However, influenced by the rising price of gold, this day gold jewelry sales decreased greatly, many consumers buy gold coins and gold bars.

Surendra Mehta, the head of the Indian Gold and Silver Jewelry Association, said: ¡°The demand for gold jewelry has been severely affected by record high prices, down by 30 percent from the same period last year, but the sales of gold and gold bars have exploded.¡±

Rajesh Rock, chairman of the All India Jewelry Domestic Council, an industry body, said that overall gold sales in India on the first day of Diwali this year were 10% to 15% lower than last year, but total sales rose sharply due to the surge in gold prices.

According to Reuters, India's gold price on the 17th deposited 12,700,8 Indian rupees per gram (approximately 1029 yuan), the price of gold increased by more than 60% compared to last year.